"Sam is re-writing the rules of modern business with Be More Pirate. My team have seen and done it all, yet he energized and inspired them to a much bolder vision”
Leigh Thomas, Global Director of Client Partnerships, Facebook.
Be More Pirate: Keynotes
FORMAT:
I’ve delivered keynote presentations on Be More Pirate from two minutes to two TEDx’s to two-day workshops (see below).
Across two books, two podcast series and thousands of members of a growing international community, I’ve got insights and content that spans:
Leadership, innovation, storytelling, team building and change.
“I’m in awe at how Sam managed to energise and enthuse 400 senior marketers from across the globe to feel liberated enough to emphatically stand up and talk about the ‘be more pirate’ difference they wanted to see. Thank you Sam for being such a force for change”
Catherine Tan-Gillespie, Global CMO, KFC
“His authenticity wins people over within minutes and then, through charm, humour, and just enough audacity, he’s able to push them further than ever before. He’s an immense force for good.”
Laura Hagan, Chief Human Resources Officer, Tate & Lyle PLC
We brought Sam in because we were looking to be challenged. He delivered ‘Be More Pirate’ with style, humour and provocation that captivated our leaders and spurred new thinking.
Laura Hagan, Chief Human Resources Officer, Tate & Lyle PLC
Be More Pirate: Workshop
FORMAT:
From two hours to two days. From six-person c-suits to 600 people across multiple time zones, I’ve run Be More Pirate sessions in every conceivable way, always with the same aim; real change.
The following five parts are mixed and matched with the most relevant and inspiring case studies to meet the needs of the event and audience.
PART ONE: THE PIRATE MINDSET
Being more pirate is first and foremost a state of mind. This section will cover:
What it really means to be a ‘pirate’
Why rule breaking is the ingredient innovation was always missing
Exploring our personal power and limitations
PART TWO: CREATING A CODE
The code was the backbone of pirates success and is the blueprint for your team or company culture, we’ll explore:
What really matters here, what do you believe in?
What are your collective ambitions?
What kind of behaviours will help you live your values?
PART THREE: GO TO THE EDGES OF THE MAP
To really be more pirate you need to be prepared to go off the edges of the map, into unknown territory. We'll run through some examples of steps you could take to become bolder, braver and more unpredictable, without getting lost altogether. ing case studies to meet the needs of the event and audience.
PART FOUR: WEAPONISING THE STORY
Pirates were the PR masters of their fate, adorning their ships with the world’s most enduring brand logo. This part explores how you could make a bigger splash with your story via
Blackbeard’s three lessons in storytelling for maximum impact
Telling your own story with conviction
PART FIVE: OLD RULES/NEW RULES
Ambition is broken by day to day reality, so the most important part of the workshop is what happens next - what rules need breaking and rewriting and what are you going to take beyond today? We’ll talk through:
How to create new rules that will last
Building your crew - commitment and accountability
“Positive pirate-like irreversible change within my team and the results we deliver !”
Stuart Almond, Head of Marketing & Communications, Sony Professional Europe
Sam's workshop turned us all into pirates and gave us a mantra we can all live by”
Steve Axe, CMO Nomad Foods
"The feedback was SO positive. You left the team energised and thought provoked."
Sharon Walsh, Global Marketing Director, Heineken
Sam’s passionate and powerful storytelling of Pirates, make anything seem possible.
— Nic Burnside, Head of Brand, Mercedes Benz UK